Challenge: Website Website
Due to the constant need to be up-to-date and in celebration mode of its 10th anniversary, Be Ideas set itself the challenge of developing a new website that would increase its reputation among clients and competitors alike.
Project phases
1. Studies and Research
Analysis of the competition and research into formats and colours that would be the new face of the Be Ideas website, while maintaining consistency with its visual identity.
2. Mockup
Development of a mockup that reflected our partner's request, a powerful redesign, materialised in a new intuitive and simple website focusing on the projects developed and constantly updating the blog page with news and events.
3. Implementation and Responsive
The new content to be available on the website was created and the mockup was implemented using the latest technologies. After implementation, the web team made the new website responsive and adaptable to all screens (mobile and tablet).
4. SEO and Final Tests
Finally, once the last tests and adjustments had been made, the website was passed on to the Marketing team to optimise the entire website (SEO, Google Search Console, Google My Business, etc.).
Results
With the new website, we have seen a significant increase in traffic to the website, as well as an increase in user time spent on the website and contacts for partnerships.